Retail Management Certificate

 Business and Management
 Human Resources

Intended Program Outcomes:

Learning experiences in this program are designed to assist the student in realizing the following outcomes:

  • Define the different types of retail outlets and related principals for successful businesses.
  • Illustrate unique, competitive marketing strategies for retailers including advertising, public relations and sales promotion packages
  • Demonstrate the ability to use the computer and information services for business related activities
  • Understand the principles and methods for human resource/human relations management
  • Demonstrate the ability to solve mathematical problems commonly encountered in hospitality-related business settings
  • Utilize the technical skills for keeping business records and preparing financial statements
  • Write effective routine, routing, and persuasive styles of written communication
  • Employ successful verbal communication in a variety of settings

Employment Opportunities
This certificate program focuses on developing core skills needed for entry-level sales or management positions in the retail industry.

   
CREDITS
BA104 Business Mathematics  OR
4
MTH095 Intermediate Algebra (or higher)  
(5)
BA131 Introduction to Business Computing  
4
BA206 Principles of Management  
4
BA211 Principles of Accounting  
4
BA214 Business Communications  
3
BA223 Principles of Marketing  
4
BA224 Human Resource Management  
3
BA249 Retail Selling  
3
BA285 Human Relations in Business  
3
Business Electives  
7
COM111 Fundamentals in Speech  
4
WR121 English Composiiton  
4
Total Credits  
47

(Information based on the 2011-12 BMCC Academic Catalog)

Gainful Employment Data

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