Retail Management Certificate
Business and Management
Human Resources
Intended Program Outcomes:
Learning experiences in this program are designed to assist the student in realizing the following outcomes:
- Define the different types of retail outlets and related principals for successful businesses.
- Illustrate unique, competitive marketing strategies for retailers including advertising, public relations and sales promotion packages
- Demonstrate the ability to use the computer and information services for business related activities
- Understand the principles and methods for human resource/human relations management
- Demonstrate the ability to solve mathematical problems commonly encountered in hospitality-related business settings
- Utilize the technical skills for keeping business records and preparing financial statements
- Write effective routine, routing, and persuasive styles of written communication
- Employ successful verbal communication in a variety of settings
Employment Opportunities
This certificate program focuses on developing core skills needed for entry-level sales or management positions in the retail industry.
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CREDITS
|
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| BA104 Business Mathematics | OR |
4
|
| MTH095 Intermediate Algebra (or higher) |
(5)
|
|
| BA131 Introduction to Business Computing |
4
|
|
| BA206 Principles of Management |
4
|
|
| BA211 Principles of Accounting |
4
|
|
| BA214 Business Communications |
3
|
|
| BA223 Principles of Marketing |
4
|
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| BA224 Human Resource Management |
3
|
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| BA249 Retail Selling |
3
|
|
| BA285 Human Relations in Business |
3
|
|
| Business Electives |
7
|
|
| COM111 Fundamentals in Speech |
4
|
|
| WR121 English Composiiton |
4
|
|
| Total Credits |
47
|
(Information based on the 2011-12 BMCC Academic Catalog)
